Fashion Technology Brings Awareness

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EMotion Outsourcing by Max Schath (1)

Students from the Fashion, Product and Interface Design Departments at Berlin University of the Arts (UdK) and the Institute of Fashion and Textile Design (IBT) developed a series of interactive fashions entitled E-motion. One of these designs, Outsourcing by Max Schäth, is an expressive shape-shifting hood that references the senses and feelings of a person in an abstract way. It subtly transforms and changes shape via shape memory alloy and integrated sensors. The jacket’s hood changes with the wearer’s mood, not acting as an analogue to the mood, but attempting to make the wearer aware of the changes.

EMotion Outsourcing by Max Schath (2)

Allison Pocewicz

Allison Pocewicz

Allison has had a lifelong interest in multiple facets of design. Growing up between a sewing machine and a sketch pad, she went on to fine-tune her skills through studies in fine arts and fashion design. Upon entering the design/build industry, she continuously researches trends in various markets, including retail, hospitality, exhibitory/events, interiors and architecture in order to provide valuable educational and inspirational resources to clients.

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