Fabric Ribbons Create Branded Environment

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COS Snarkitecture Milan Installation (4)

What speaks to fashion better than fabric?  Apparently Snarkitecture felt this way as they designed an installation for fashion brand COS in Milan utilizing over 100,000 meters of translucent white fabric, similar to a material used within the COS collection.  The synthetic non-woven fabric was cut into long, narrow strips.  The elaborate-looking design it is a great example of subtractive architecture.  The fabric strips were attached to a dense grid that was suspended from the ceiling.  Once in the air, the studio cut away some of the lower sections which created tunnels and spaces throughout the building’s rooms. At the end of the installation the COS Spring/Summer 2015 collections were on display for guests.

The fabric-saturated design speaks to the brand personality, while the textile itself is a direct representation of the seasonal collection.  The strips of fabric and cut pattern create an engaging experience for visitors.

COS Snarkitecture Milan Installation (3)

COS Snarkitecture Milan Installation (2)

COS Snarkitecture Milan Installation (1)

 

Allison Pocewicz

Allison Pocewicz

Allison has had a lifelong interest in multiple facets of design. Growing up between a sewing machine and a sketch pad, she went on to fine-tune her skills through studies in fine arts and fashion design. Upon entering the design/build industry, she continuously researches trends in various markets, including retail, hospitality, exhibitory/events, interiors and architecture in order to provide valuable educational and inspirational resources to clients.

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