The evolution of digital has changed not only where we shop, but how we shop. The battle for retail sales is being fought from the…
Tag: senses (tactile)
Generating Sensory Value within an Environment
Last week we began to dive into the characteristics found within the environments at the Chicago Auto Show, with focus on a multi-generational approach. We…
Falling for Fur in 2015
Whether you plan on spending this fall in the frigid northern temperatures, or keeping it mild in the southern States, fur will undoubtedly be a…
Fabric Ribbons Create Branded Environment
What speaks to fashion better than fabric? Apparently Snarkitecture felt this way as they designed an installation for fashion brand COS in Milan utilizing over…
Enhancing Design with Suede
With the start of spring only weeks away, but the remnants of winter still in the air, it seems an odd coincidence that Suede…
Putting Grip Fabrics to Work
If you have done any heavy lifting, house repairs, or construction work, chances are you own a pair (or two) of work gloves. These heavy…
Using Brand Materials to Dress a Space
When creating an environment for a specialty retailer, what better way to evoke brand awareness that by integrating materials from the product into the space…
Does Texture Invite Touch?
One cannot go through a day without being exposed to hundreds of different textures. How does your brain process them and how do these textures impact…